Snapdeal, One of the most popular marketplace in India on Wednesday 8th July 2015 enhanced its user interface for Mobile & web site. Snapdeal’s new user interface is intuitive and features easy to locate product information, grouping of the content by intend and access to all decision-making information in one view, the company said in a release.
Snapdeal’s Chief Product Officer Anand Chandrasekaran said: “Technology is at the core of Snapdeal’s DNA and our vision is to build a world-class digital commerce platform.” After flipkart updated its Logo & Site interface it was Snapdeal’s turn to make an impact with a better and easy to use site.
“We are continuously working to enhance the user experience through our websites and the mobile experiences. The refreshed interface is designed to give our products an uncluttered look, to make navigation easier and create more focus on visual elements that will highlight the over 12 million products,” Anand added. As per snapdeal, the new App which is only 6MB, will crash less than before. The Site speed has only increased by 25% of the previous one, as reported by e-commerce.
At the end Chandrasekaran said “We have incorporated customer feedback which has helped us immensely to design a product that will result in a richer and more personalised shopping experience.” If you have not yet checked the site, go and check it at Snapdeal.com.