Today Lava launched a pair of new mid-range smartphones, the Z10 and Z25. Priced at ~₹11,500 and  ~ ₹18,000 respectively, these handsets will be available from select retail stores in Delhi from Thursday before being made available in other cities in the coming weeks. Both devices feature a premium metal chassis and come with support for 4G VoLTE.

The Lava Z10 is built around a 5-inch HD (720 x 1280) 2.5D curved glass IPS display while packing a 2620mAh battery back. At the heart of the device is an unspecified octa-core processor coupled with 2 GB of RAM and 16 GB of internal memory, which is further expandable via microSD card up-to 128 GB. For the rear camera the Z10 has an 8-megapixel with an f/2.0 aperture and LED flash. The handset runs on Star OS 3.3 which is based on Android, v6.x, Marshmallow. The Z10 comes in a Gold livery.

The elder sibling, Lava Z25 is built around a slightly larger 5.5-inch HD 2.5D curved glass IPS display. It features the same unspecified octa-core as on the Z10 but has 4 GB of RAM and 32 GB of internal memory which is expandable via microSD card. The Z25 on the other hand has a 13-megapixel camera featuring SONY’s Exmor RS and an F/2.0 aperture. The selfie shooter up-front is an 8-megapixel affair with a spotlight flash. The smartphone houses a 3020mAh battery pack and an integrated fingerprint scanner on the home button whilst running on the same Star OS 3.3. The colour options for the device are Champagne Gold and Grey.

Lava-Z10Both devices feature the ‘Power Saver mode’ and ‘Super Power Saver mode’ for extended battery life in case of requirement. They also feature a pre-installed  multilingual keyboard that supports eleven regional Indian languages. Finally they are supportive of USB on-the-go (OTG), smart gestures and up-to three-point touch on their displays.

During the launch, Gaurav Nigam, Product Head, Lava International stated,

“Lava Z series is a result of our continued innovation and focus on in-house research and development over the last 7 years.”

Over these years, we have developed a team of over 700 product development and design engineers in India and China collectively – the Z series is an output of our collective focus, as an organization, on in-house R&D. Lava Z25 and Z10 are packed with premium features of Camera, Fingerprint, Design and Durability that go well beyond the conventional boundaries in this price segment. Further, Z series is a premium product category for us which is born out of our end-to-end control on entire product value chain – from design to manufacturing.

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